CIKAL. 23 Years of Research on Market Positioning: A Future Research Agenda. Ekonomi dan Bisnis, [S. l.], v. 11, n. 1, p. 12–24, 2024. DOI: 10.35590/jeb.v11i1.7575. Disponível em: https://ejournal.upnvj.ac.id/ekobis/article/view/7575. Acesso em: 4 dec. 2024.